Last updated: January 2025
Privacy Policy
This Privacy Policy describes how Alex Renovation (“we”, “us”, “our”) collects, uses, and protects personal information when you interact with our website, social channels, or professional remodeling services. By contacting us or using our services you consent to the practices below.
1. Information We Collect
- •Contact details such as name, email, phone, and physical address submitted through forms or consultations.
- •Project information including property photos, renovation scope, budget, and preferred timeline.
- •Technical data (IP address, device, browser) via analytics tools solely for security and performance monitoring.
2. How We Use Information
- •To provide estimates, schedule on-site visits, and deliver contracted services.
- •To communicate project updates, safety notices, invoices, and legally required disclosures.
- •To protect our business interests by documenting agreements, preventing fraud, and complying with professional and legal obligations.
3. Legal Basis & Consent
- •We rely on performance of a contract, legitimate interests in operating a professional home improvement business, and compliance with state/federal regulations.
- •Marketing communications are opt-in; you may withdraw consent at any time without affecting service delivery obligations already in progress.
4. Data Sharing
- •Trusted subcontractors, insurers, and permitting authorities receive only the data required to execute their duties under written confidentiality obligations.
- •Payment processors and bookkeeping platforms receive billing information in line with PCI and tax regulations.
- •We will disclose information when compelled by law, court order, or to enforce our contracts, defend legal claims, or protect public safety.
5. Data Security & Retention
- •Access controls, encryption, and secure backups are used to prevent unauthorized access.
- •Project files and agreements are retained for at least seven (7) years to satisfy warranty, insurance, and tax requirements.
- •You may request deletion of non-essential data once legal retention periods expire; certain records must remain for compliance.
6. Your Rights
- •Request confirmation of the data we hold, receive a copy, or ask for corrections.
- •Object to processing used for direct marketing or where our legitimate interests are outweighed by your rights.
- •File a complaint with applicable regulators; we encourage contacting us first so we can resolve any concerns directly.
7. Contact
- •Email: [email protected]
- •Phone: +1 (585) 472-5795
- •Postal: Alex Renovation, Rochester, NY